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[ Welcome ]

At Tidy Studios, we believe the best work starts with understanding.

We’re here to help mission-driven people clarify their message, share their story, and build tools that move someone to get involved.

[ About ]

Good branding and clear messaging don’t just make sense; they help people feel oriented, seen, and compelled to take action. We create websites and offer marketing services that are thoughtful, strategic, and resonate deeply.

[ PRojects ]

Featured Sites

Footwear on a person's foot walking on a sandy surface, casting a long shadow.

Website Strategy + Build
Goal: Create a clear, compelling website that communicates the mission, improves discoverability of resources, and supports ongoing audience growth.

The Nones Project

I led the strategy, design, and build for The Nones Project website, a part of the Spiritual Yearning Initiative by the John Templeton Foundation, led by Ryan Burge and Tony Jones. The goal of the site is to make high-quality insights about non-religious Americans accessible to a wide audience—including scholars, journalists, clergy, elected officials, and the Nones themselves—especially in a moment when headlines about religious change are often click-driven or based on limited data.

Book cover titled "The Four Types of Non-Religious Americans" by Dr. Ryan Burge and Dr. Tony Jones, featuring a dark background with silhouettes of people and vertical colored strips on the right
A circular graphic with a praying hands icon and the text "NiNOs" below, indicating that 21% of all none are NiNOs, from The Nones Project.
Screenshot of Good Neighbors Home Repair website homepage with a house being repaired, a repair truck, and volunteers, featuring an innovative logo and prominent green buttons for donations, volunteering, and requesting repairs.

Website Strategy + Build
Goal: Develop a mission-forward, story-driven website that clearly communicates impact, strengthens usability for homeowners, volunteers, and donors, and drives meaningful action through intuitive navigation and strategic calls-to-action.

Good Neighbors Home Repair

I led the strategy, information architecture, design, and build for the Good Neighbors Home Repair website, a Chester County–based nonprofit serving low-income homeowners. The project focused on transforming an information-heavy but underutilized site into a clear, mission-forward digital experience that tells a compelling story and guides distinct audiences (homeowners, volunteers, and donors) toward meaningful action.

An infographic detailing home repair services including deck repair, stair repair, floor repair or replacement, grab bars and bathroom repairs, ramp installation, HVAC, and roof repair.
Five workers installing or repairing a roof on a sunny day, with trees and a blue sky in the background.

About Kristen

Based in Pennsylvania, Kristen Tideman has worked in the nonprofit sector, academia, a fast-paced web design and branding agency, and hospitality marketing. With a keen interest in critical thinking and a master’s in philosophy, she appreciates a mindful process from start to finish.

Kristen has collaborated at the intersection of meaning and practice, working with thinkers like Dan Koch of Religion on the Mind, Tripp Fuller of Homebrewed Christianity and Theology Beer Camp, and Tony . She also dabbles in her own podcast endeavors, releasing the four-part series I Don’t Live Here Anymore, examining deconstruction in evangelical Christianity.

Go birds.

A woman with short brown hair smiling, wearing a white and orange shirt and gold earrings, against a plain light background.
[ TESTIMONIALS ]

"I’ve seen a lot of marketing firms try and serve academic marketplaces, but Tidy Studios stands head and shoulders above the crowd. They used their vast knowledge of content-driven storytelling to help me understand not just what I wanted to achieve, but WHY. Tidy Studios is an incredibly professional, engaging, optimistic, solution-oriented breath of fresh air."

Myron A. Penner

[ Project Inquiry ]

Let’s Talk

If you're interested in working with me, complete the form with a few details about your project.